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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. The technology push strategy described by Robert Cooper develops a product or technology and then finds a market for it. It was the most successful strategy in his study.

A) False
B) True

2. Which ideation tool used in new product development generates a graphical output linking various pieces of information, ideas and thoughts?

A) Brainstorming
B) Brainwriting
C) Mind-mapping
D) Delphi technique

3. A weakness of NPV method for assesing projects in portfolio management is that:

A) NPV doesn't allow for resource allocation
B) Projects cannot be rank ordered
C) It is difficult to detemine accurate cash flow data for projects, especially early in the development process
D) Tools for calculating NPV are not readily available

4. A product innovation charter includes which of the following for a new product concept:
I. The market and technology focus
II. The goals and objectives
III. A detailed financial analysis and project plan

A) II and III
B) I, II and III
C) I and II
D) I and III

5. A corporate vision is ____.

A) A philosphy statement about the beliefs of the company
B) A set of values
C) A NPD project goal
D) A picture of some desired future state that the orgnization hopes to obtain

Solutions: